Books by Melina Palmer
4 titles available, newest first by original publication date.

The Truth about Pricing: How to Apply Behavioral Economics So Customers Buy (Value Based Pricing, What Your Buyer Values)
Melina Palmer
$16.99

What Your Customer Wants and Can't Tell You: Unlocking Consumer Decisions with the Science of Behavioral Economics (Marketing Research)
Melina Palmer
$15.99
Verdad Sobre El Pricing, La
Verdad Sobre El Pricing, La
Melina Palmer
$17.99
What Your Employees Need and Can't Tell You: Adapting to Change with the Science of Behavioral Economics (Change Management Book)
What Your Employees Need and Can't Tell You: Adapting to Change with the Science of Behavioral Economics (Change Management Book)
Melina Palmer
$16.99